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Want to know the best way to engage with your Payer audiences? Let them tell you!

Payers, just like physicians, are increasingly accessing their information through digital channels. This has created an untapped opportunity for pharma to reach and engage with Payer audiences, in line with their specific affinities and content and media preferences.

Based on the successful Navigator365™ Core, Navigator365™ Payer leverages similar robust primary research to offer you valuable insights into the Payer landscape.

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Learn how to move to a truly personalized omnichannel experience for your Payer target audience

  • Communication preferences
  • Channels your target audience interacts with most frequently
  • Impact of specific channels on your Payer audience’s decision-making
  • Optimal channel, content, and media mix to create an unparalleled customer experience
  • Best 3rd-party media to optimize your media spend
  • Understand how your company compares with competitors in the eyes of your Payer audience
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Navigator365™ offers you all the tools and evidence to answer your key business questions and deliver a signature customer experience

As part of the product suite, Navigator365™ Payer leverages almost 10 years of industry-leading Navigator expertise – with a global footprint and unparalleled technology base.

Payers, just like physicians, are increasingly accessing their information through digital channels. Navigator365™ Payer offers a wealth of actionable insights to help you reach and engage with your Payer audiences, in line with their specific affinities and media preferences.

popular features

  • Covers over 50 on- and offline channels (owned, paid and earned)
  • Delivered in easy-to-digest reports
  • Reports are available in PDF and PPT formats

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A treasure trove of over 50 million datapoints gathered from over 60,000 healthcare professionals worldwide, Navigator365™ Core gives you valuable insights into the omnichannel customer and competition landscape, including prescriber preferences & industry landscape in terms of channels, content and media in over 20 therapeutic and geographic markets.

popular features

  • Truly actionable omnichannel insights 
  • Up to 200 pages full of research
  • Cloud-based, highly interactive analytics and Powertools
  • Integrated with the Planner & Tracker tool

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Ready to move to a truly personalized omnichannel experience for your Payer audiences?

Book a call with one of our omnichannel experts

And learn how Navigator365™ can provide you with the evidence and tools you need to answer your key Payer-related business questions.

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Healthcare Innovation Tour 2020

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Book an exploratory call

Submit your details via this short form and you will be invited by one of our experts for a free 30-minute call to explore how Navigator365TM can provide an answer to your ambitions, needs and challenges.

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Navigator365TM product sheet

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