FREE CHAPTER: “Omnichannel at launch” digital exclusive

To accompany the publication of the new edition of our ‘missing manual’ Evidence-Based Omnichannel (fully revised and updated!), we would like to offer you the chance to get your hands on an exclusive digital-only chapter.                                           

The data shows that top product launches have a consistently higher share of digital promo volume and a richer mix of digital channels (IQVIA). Our “Omnichannel at launch” chapter is packed full of tips and advice on how a solid omnichannel approach can help you maximize every moment during the critical launch window.

If you have already bought the new book, we thank you and trust this chapter will complement it perfectly… If you haven’t, then we hope this bonus chapter will whet your appetite for more essential insights and guidance!

To receive your free download as soon as the new chapter is released, please complete the form on the right.

To order a copy of the book, or for more information on this essential guide to omnichannel customer engagement in biopharma, please click here.