Client login From 24 June 2024, the new name for Across Health is Precision AQ!…. Read more

Buse Bilek

Strategy Consultant

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  • Marketing & Commercial Strategy 
  • Business Strategy 
  • Digital Transformation 
  • Design & Implementation of Omnichannel Customer-centric Strategy 
  • Launch Excellence
  • Market Access Strategy

Buse (1990) comes to Across Health after almost nine years at Pfizer. A graduate of the Industrial Engineering department at Bogazici University (Istanbul), she started her career as Strategy & Business Development Manager where she successfully led the creation and execution of transformational strategy projects in different business units. Buse spent five years working as brand manager in different therapeutic areas, where she led the launch of a vaccine followed by a successful new indication, going beyond expectations for the product. After that, she took over a Rare Disease product in post-launch stage and by reversing strategies managed to double sales. 

Buse then led the pre-launch phase of a breakthrough product and played a key role in creating the market access strategies, leading cross-functional teams and shaping the launch plan with an omnichannel approach. Most recently, she worked as Senior Launch Excellence & Marketing Manager, successfully leading the digital transformation process for her business unit and playing a key role in shaping the new go-to-market model. She also successfully led marketing colleagues to ensure the pre-launch and launch excellence, including market access strategies. 

In her free time, Buse loves playing volleyball and travelling with her family. 
 

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Across Health is evolving...

From 24 June 2024, the new name for Across Health is Precision AQ! This change is happening in-line with the rebranding being undertaken by the entire Precision Value & Health team (of which we have been a part since February 2021).

Having joined forces with over 1,200 life-science experts, advisors and creatives across 100+ diverse fields, we will continue to partner with our clients to deliver evidence-based omnichannel engagement strategies while empowering access to life-changing medicines for all.

While we transition across to our new website, click here to see how with we are already focusing on HCP engagement in the digital age, fuelled by powerful insights from our Navigator365TM research.

To find out more about our wider global services and unified mission, visit: Precision AQ.

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