COVID-19 as the tipping point for customer engagement in life sciences

The evolution of biopharma towards omnichannel excellence had been generally slow, until COVID-19 hit. This unprecedented crisis has had an unprecedented impact on our personal and professional lives – and also fundamentally (and, arguably, forever) disrupted the go-to-market model in pharma.

The Navigator365^TM end-to-end cloud-based OCE product suite: your new licence to operate in a post-C19 world

This is the time to start reimagining the future of customer engagement, where any strategy will have to be supported by robust facts and easy-to-track execution – at scale, across the globe…whether it’s for an ongoing campaign, an upcoming launch, resource allocation,…. 

Proactive companies have already started to develop, pilot and scale omnichannel customer engagement scenarios for the post-COVID era. If you want to stay ahead, the end-to-end cloud-based Navigator365 product suite will be of great help.

Navigator365^TM: a full featured omnichannel product suite

• The backbone of the product suite is Navigator365™ Core, which offers robust – and uniquely actionable - omnichannel insights specific to individual countries and TAs.
• The perfect companion to translate Navigator365 Core insights into a robust and quantifiable customer/campaign strategy is the cloud-based, self-service Navigator365™ Planner, which allows you to seamlessly leverage Core data in a robust step-by-step process.
• Last but not least, the cloud-based Navigator365™ Tracker offers you a solid and time-tested foundation to track whether the execution of your OCE strategy is performing as planned, offering easy-to-understand dashboard views on channel and campaign results. 

Click on any of the Navigator365 products below for a detailed introduction