Key HCP and industry omnichannel engagement trends in life sciences (2023–2024)
End hour: 17.00u
Ruud Kooi (MD Across Health) and Luisa Schirm (VP Global Accounts) share highlights from our latest Global Trends Report, including some of last year's most interesting insights pulled from our industry-leading Navigator365™ and Maturometer™ research. You can look forward to a unique snapshot of what biopharma and its HCP audiences have been thinking and doing in the omnichannel space in 2023, as well as a look ahead at what to expect in 2024 and beyond.
Download the slides Download Trends Report
Key topics discussed:
- Enduring shifts in HCP channel & content affinity & impact
- HCP interest in & (dis)satisfaction with biopharma’s digital offerings
- The competitive landscape
- Insights and key regional trends for EU5, US & APAC
For more information on the webinars of this year’s ‘Reimagine Customer Engagement’ webinar series, click here.
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Further reading: Navigator365™Cx Benchmark, Navigator365™ Core, Maturometer™, Related webinars