Omnichannel maturity: what’s the industry up to (Maturometer 2022)?
End hour: 17.00u
Is biopharma ready for the New Normal and how far have we progressed along the path to omnichannel maturity? Fonny Schenck (MD Across Health, EVP Precision Value & Health) & Sander Geysen (Senior Consultant) will share the highlights of the 2022 Maturometer™ survey, giving you a unique overview of the current state of digital transformation within life science companies.
Key topics include:
- (Digital) transformation: just “talking the talk”? Or well underway?
- Key investment focus: channels, technologies, data, content, capabilities,…
- Digital share of the go-to-market budget mix
- Key barriers & drivers
- Key priorities for continued success in the age of omnichannel excellence
More information on the other topics planned for this year’s ‘Reimagine Customer Engagement’ webinar series?
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Further reading: Navigator365™ product suite, Related webinars